IMG Show participants will have an opportunity to take part in a virtual tender

The Association of Business Travel (ABT-ACTE Russia) invites event planners to take part in a virtual IMG Show tender.

IMG Show participants will have an extra opportunity to acquaint event participants with their products and ideas by means of a virtual tender (RFP). The terms are determined by prospective event buyers. Event organizers, on their part, should prepare a video of no more than 90 seconds that reflects the proposed event concept. Applications for the tender are submitted through the personal account on IMG-2018 website. You can send your videos not later than October 10, 2018.

No more than three videos may be submitted for each tender, and every exhibitor may apply for one tender only. Winners will be chosen by preliminary secret vote of corporate buyers who have placed their RFPs on IMG Show Russia website. All the approved video responses will be demonstrated at the MICE Dream closing ceremony on October 26, 2018, the winners will receive souvenir statuettes.

Participation in a virtual tender is an opportunity to present yourself not only to prospective buyers, but also to industry experts. "You have 90 seconds to demonstrate your idea through visual patterns, and in my opinion, it is very strange to miss such an opportunity. It is August now, we have three months ahead, there are already five technical assignments out of eight on the website, so you can create something impressive", head of ABT-ACTE Russia educational programs Julia Selivanova says, as she reminds the participants that it is far not the best solution to send standard marketing videos. What is unique about this format is the fact that the video reflects not the availability of a pavilion or equipment, but the concept of the event. You can demonstrate the spirit. Corporate buyers take this idea very seriously, everyone wants to see something new. Events are often held on an annual basis, and it is the winner who may well be invited to arrange the next event", Julia Selivanova explains.

ABT-ACTE Russia representatives draw everyone's attention to the fact that the request for a tender from corporate buyers is not a real offer of cooperation with MICE service providers. Placement of a request in terms of the virtual tender contest does not oblige corporate buyers to cooperation with IMG Show Russia exhibitors, but this unique competition is a great opportunity to show your talents to professional audience.

You can address all your questions regarding participation in the virtual tender to your personal ABT-ACTE Russia manager.

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