Konstantin Artemiev: «Corporate guests of SkyPoint Hotel choose TravelLine»

TravelLine has invented a multipurpose tool to increase sales in online hotel distribution for corporate buyers.

A hotel included into «TravelLine:Hotel» provides corporate buyers with a personal account on its site where they book rooms at contract rates.

Konstantin Artemiev, sales director of Moscow SkyPoint Hotel told the journalist of the Newsletter of the Russian Association of Business Travel how he got acquainted with similar online booking systems:

«I first learned about the opportunity to create personal accounts for partners from TravelLine key client manager, Eugene Uskov, when we discussed the question of our hotel joining TravelLine:Hotel service. Eugene suggested using this service for work with travel partners, but it was important for me to solve another problem that was at the moment: there was Jaguar Land Rover Academy in our business park SkyPoint. Quite a large number of trainees from all the regions of Russia visited it every month. They stayed at our hotel, paid for accommodation by bank transfer and, what is more important, bookings were made by various legal bodies.

Hence a number of problems arose — those who booked rooms in their companies, forgot their corporate rates, did not know what room category they needed, made phone calls and talked to sales managers for a long time, demanded confirmation and invoices immediately. Besides, some of them were in different time zones.

TravelLine employees did their work on the top level — they taught our managers to open personal accounts and added the link to our site.

In our case the creation of personal accounts for car dealers has solved lots of problems — now they can enter their personal account, see available rooms, book a room of the category they need at their corporate rate, get a confirmation and an invoice.

And all this is possible without direct interaction with a sales manager. It considerably increases department efficiency and lets the staff pay more attention to individual bookings, especially made by guests who book our hotel for the first time.

We inform our corporate partners about benefits of online booking in great detail. At the moment we have started introducing personal accounts for regional travel agencies, which is also possible in the TravelLine module. We shall see what the result will be like».

You can pay for your booking by bank transfer or in cash, as well as when you check in at the hotel. Invoice is formed automatically with booking confirmation. The system also offers the options of order editing and cancellation.

Nowadays TravelLine online booking module raises profitability of hotel sites by 30% on average. More than 1200 hotels all over Russia have already joined TravelLine:Hotel, and their number grows every day. (travelline.ru)